Diva

Revolutionizing the next generation of menstrual care.

Expertise

The Challenge

Prior to hitting the virtual shelves, Diva came to us in the hopes of getting over a hump; how could they slim down their disc to increase user comfort without compromising flow capacity? It was a question their cautious manufacturing team had no intention of sorting out. Fortunately, Nova’s unique position as a female-led design agency with a reputation for creative innovation meant that Diva’s  vision was a challenge we were excited to tackle.

Our Solution

Our designers and engineers went to work researching the current limitations of the Diva Disc and got creative about potential fixes. 

Starting with a sketching blast, we developed ideas on how to pare down the disc and refined those sketches into a variety of viable concepts. 

Our recommendations led to renewed conversation in the Diva office of how they could take Diva Disc forward in its next evolution. 

The Impact

Nova showed Diva that their ambition of a lower profile, yet equally capable menstrual disc was within reach. It’s now available for purchase in the US with plans to release in Canada soon. As a modern menstruator, you deserve better - don’t let your period get in the way of a good time. 


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